- #1 on the U.S. U.K and Japan charts with Map of the Soul: Persona. This is the third time they have reached #1 on Billboard.
- They will appear with Halsey on the May 1 Billboard Music Awards TV show. Watch the eight of them on Boy with Luv. Surely, you should be able to identify Halsey below:
- If you were wondering what happened to the seventh member, don't know.
- BTS was just selected by TIME magazine on the 100 most influential people of 2019 list.
- They begin their second world tour on May 4 in Pasadena.
- BTS now stands for Beyond The Scene.
Okay, now you know too much about BTS. But ASMR? South Koreans have a way of setting trends these days. They don't invent these practices, but their addiction into smart phones has steered them into a new world of pleasure.
ASMR is the acronym for Autonomous Sensory Meridian Response, said to be an experience characterized by a static-like or tingling sensation on the skin that typically begins on the scalp and moves down the back of the neck and upper spine. There is an overlap with the French frisson. The concept was coined by Jennifer Allen in 2010
Produced is low-grade euphoria, positive feelings, distinct static-like sensation on the skin, and, for some, depending on the input material, sexual stimulation. While audio-visual in nature, just the sound portion is particularly responsible for the personal reactions. I've been already since last October mostly been in some state of euphoria anyway, but here is, apparently, a way to further enhance one's mood and attitude.
The Korea Herald yesterday had two-pages of ASMR content. Already in South Korea, ASMR videos dominate phone activity next to song videos, bypassing beauty tutorials, eating contests and computer streaming games. One example is just watching and listening to various forms of rain. A particularly popular one has a women on the screen whispering to you while treating you as a customer at an ear-picking shop, imitating the sounds of peeling out earwax, giving you tingles with good feeling. Here is a second one. And that's only ear-cleaning.
Why are South Koreans so addicted to ASMR? Lee Dong-gwi, a professor of psychology at Yonsei University says the practice is one solution to burnout in a stressful, highly competitive and hyperconnected society. There is too much stimulation and ASMR allows them to press pause as an escape from everyday fuss. Of the highly developed countries, South Korea is #2 to Russia for suicides/capita.
Worldwide, ASMR appears to be useful in inducing sleep, providing mental health benefits and aiding sexual stimulation. However, an important warning is that ASMR is a relatively new phenomenon that has not been well-studied. Perhaps addiction, for example, as an audible solution to sleep, could cause unexpected consequences. Here is a New York Times article published earlier this month. Only carefully step into the unknown.
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